Algorand meets Contemporary Art: Damien Hirst’s artwork on
3 min readSep 22, 2021

What’s the first thing that comes to your mind when someone asks you “Do you like Damien Hirst?”

If you love contemporary art, you may think about Young British Artists and the Nineties in the UK.
If you, again, love both contemporary art and its market, you’ll have one and the only image in your mind: The $12 Million Stuffed Shark: The Curious Economics of Contemporary Art by Donald Thompson.

Impossible not to mention the popular cover of this book: a shark preserved in formaldehyde in The Physical Impossibility of Death in the Mind of Someone Living, one of the most iconic masterpieces by the Damien Hirst.

In the end, if you love contemporary art, its market, and cryptocurrency, your mind will take you to his latest series of works: The Virtues, famous even before its publication as the artist himself let people inside his studio through Instagram stories.

His use of Instagram, even if unconventional for an artist of his caliber, isn’t the main reason why we’re here, because there’s another one — and it’s much more interesting.
But before moving on, let’s talk a bit about this series of masterpieces.

What does The Virtues mean?

Let’s start from the beginning.

In the 1900s Nitobe Inazo wrote the book Bushidō: The Soul of Japan, a study of the way of the samurai code of ethics called Bushido for Western audience.

According to the author, the Bushido code is made of 8 virtues, responsible for customs such as behaving a certain way, like staying calm even when a person is in danger, or the tea ceremony.

Bushido is a sort of behavior manual about Japanese nobles and their ways to face both daily and vocational lives.

Nitobe organized this code in eight virtues. Each of them is responsible for a kind of customs, like tea ceremony or tranquillity even in the face of danger.

What’s the main purpose of this book? To unveil the cultural similarities between the two worlds and their cultures, because according to Nitobe’s “there is no East nor West as far as human beings are concerned”.

The whole series made by the artist has broken the sale record of 22million $.

If you read this until now, you can understand why we are so thrilled about this artworks.
We are more than proud to announce that we do own Courage, one of the eight artworks of the series.

As you may have already heard from Hirst himself, this series can be bought with both cryptocurrencies and FIAT money.

What about Courage then?

Courage has a unique selling story, because it has been purchased with cryptocurrency and will be sold on only through ALGO.

What’s ALGO?

ALGO is the official Cryptocurrency of Algorand, the foundation that selected us for the first edition of their European accelerator program. If you want to know more about them and how we have been working, click here.

What do you have to know then before buying your shares of Courage?

  1. You have to log in into or create an account if you still do not have one;
  2. You must buy your ALGO and then put them on your wallet. Click here to know how to do it.
  3. Feel free to buy all the shares you want from 1€!

So, we hope you enjoyed our small voyage in the story of Courage.

We’ll see you on the other side!